Analytics for Exit Intent Popup

Spreadr automatically tracks Exit Intent Popup interactions as custom events in Google Analytics. These events help you measure how often the popup is displayed and how many visitors click it.

ParameterPopup ViewPopup Click

eventCategory

Spreadr

Spreadr

eventAction

Exit Popup View

Exit Popup Click

eventLabel

Amazon product page URL

Event Details

  • Exit Popup View – Recorded each time the Exit Intent Popup is displayed to a visitor.
  • Exit Popup Click – Recorded when a visitor clicks the popup. The event label contains the URL of the associated Amazon product page.

View Event Reports

To view these events in Google Analytics (Universal Analytics):

  1. Sign in to your Google Analytics account.
  2. Select the appropriate property and reporting view.
  3. Go to Reports.
  4. Navigate to Behavior → Events.
  5. Filter or drill down using the following values:
    • Event Category: Spreadr
    • Event Action:
      • Exit Popup View
      • Exit Popup Click

These reports allow you to analyze:

  • How many times the Exit Intent Popup was displayed.
  • How many visitors clicked the popup.
  • Which Amazon product pages generated the most popup clicks.

Note: The navigation above applies to Universal Analytics (UA). If you're using Google Analytics 4 (GA4), event reporting is available under Reports → Engagement → Events, provided the events have been configured or migrated.