How to Show Badges Based on Language in Shopify

Step 1: Create or Edit a Badge

Open the Prime Product Badges & Stickers app and either:

  • Create a new badge, or
  • Edit an existing badge.

Step 2: Open the Display Rules Section

Scroll down to the Display Rules section of the badge editor.

Step 3: Add a Language Rule

  1. Select Language as the rule type.
    Screenshot 2026-07-23 120656.png
  2. Choose the language in which you want the badge to appear.

Example:

  • English
  • French
  • German
  • Spanish

Screenshot 2026-07-23 120735.png

Step 4: Save Your Changes

Click Save to update the badge.

Step 5: Refresh the Badge Display

After saving:

  1. Go to the app dashboard.
  2. Toggle the Master Switch Off and then On.

This refreshes the badge configuration on your storefront.

Verify the Badge

Visit your storefront and switch to the selected language.

The badge will be displayed only when customers browse your store using the configured language. Visitors using other languages will not see the badge.

Country-Based Display

In addition to language rules, Prime also supports Country-based Display Rules.

This allows you to show badges only to customers from selected countries, making it easy to create region-specific promotions and localized marketing campaigns.

Screenshot 2026-07-23 120656.png

For example:

  • Show a Free Shipping badge only to customers in the United States.
  • Display a Canada Day Sale badge only to visitors from Canada.
  • Promote region-specific offers for Australian customers.

Need Help?

If you need assistance configuring language or country-based display rules, our support team is happy to help.

  • Contact us via the in-app Live Chat
  • Submit a support request through our Help Center.

Note: Language and country-based display rules are available for Pro plan and above users.