Expected Delivery Dates

The Expected Delivery Date dynamic data field lets you display an estimated delivery date directly inside your Badges or Highlight Boxes. Showing shoppers when they can expect to receive their order builds trust, reduces uncertainty, and encourages faster purchase decisions.

The delivery date is calculated in real time based on the current date and the delivery window you configure.

Example Badges:

Get it by Aug 12 – Aug 15

Estimated Delivery: Tomorrow

Delivery between Aug 12 and Aug 14

How to Add an Expected Delivery Date

Adding an estimated delivery date is simple.

Step 1: Open Dynamic Data Fields

Navigate to:

Prime Dashboard → Dynamic Data Fields

Step 2: Add the Dynamic Data Field

While creating or editing a Badge or Highlight, insert the following dynamic data field into the text:

{{ExpectedDeliveryDate}}

Step 3: Configure the Delivery Window

Specify the From and To delivery offsets (in days).For example:

FromToDisplayed Result

2

4

Get it between Aug 12 – Aug 14

1

1

Get it Tomorrow

3

5

Delivery between Aug 13 – Aug 15

The app automatically calculates the delivery date by adding the specified number of days to the current date.

Screenshot 2026-07-02 170150.png

Customize the Delivery Calculation

You can further customize how delivery dates are calculated.

Exclude Specific Days

Choose which days of the week should be excluded from the delivery calculation.

This ensures delivery estimates are more accurate based on your shipping schedule.

Customize the Date Format

Choose how the delivery date is displayed to match your store's style.

Screenshot 2026-07-02 160314.png

Note: The {{ExpectedDeliveryDate}} dynamic data field is available for Pro plan and above users only. If your subscription is downgraded to a plan that does not support this feature, badges or highlights using Expected Delivery Date will no longer be displayed until you upgrade again.

Best Practices

  • Place delivery badges near the Product Title, Price, or Add to Cart button for maximum visibility.
  • Use delivery dates alongside Free Shipping or Express Delivery messages to increase customer confidence.
  • Combine with Countdown Timers, Order Count, or Visitor Counter badges to create a more compelling shopping experience.